MediaBuyerPlanner: Clear Channel Outdoor is once again adding to its growing list of digital billboard networks with new displays in some of the largest DMA markets, including Chicago and Philadelphia. It is also launching a second phase of its network in Los Angeles.
A network of digital billboards was launched in El Paso in July, adding one of the largest Hispanic DMAs to Clear Channel’s digital outdoor networks, according to the company, which has now deployed 76 digital billboards since the first of the year.
By the end of this month, Clear Channel Outdoor will be operating 16 digital billboard networks in 14 DMAs: Akron, Albuquerque, Chicago, Cleveland, Columbus, El Paso, Memphis, Milwaukee, Minneapolis/St. Paul, Orlando, Tampa Bay, Wichita, and two networks in both Los Angeles and Las Vegas.
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