MarketingProfs

Member Login | About Us | Members Benefits | PRO Members

MarketingProfs Daily Fix Blog

Vahe Habeshian
Vahe Habeshian   BIO
07.10.07

CC’s Total Traffic Network Goes Digital


MediaBuyerPlanner: Clear Channel Radio’s Total Traffic Network announced yesterday that it has begun transmitting traffic data via HD Radio in 48 of the largest U.S. markets. This launch marks the first commercially available data service over HD Radio.
Clear Channel is working with a variety of receiver manufacturers to make the specially-equipped receivers available by the end of this year.
Clear Channel’s Total Traffic Network also announced that it has further expanded its delivery of real-time traffic data over RDS-TMC (Radio Data System Traffic Message Channel) with the addition of 19 new markets that include: Albany, NY; Albuquerque, NM; Birmingham, AL; Columbia, SC; Fort Myers, FL; Louisville, KY; Omaha, NE; Portsmouth/Manchester, NH; Richmond, VA; Rochester, NY; Sarasota, FL; Springfield, MA; Syracuse, NY; Toledo, OH; Tucson, AZ; Worcester, MA and Toronto, ON; Ottawa, ON and Montreal, QE in Canada.
Clear Channel’s Total Traffic Network now delivers real time traffic via RDS-TMC in 68 cities, and plans to add more markets to its Total Traffic Network data delivery via RDS-TMC throughout 2007. This expanded coverage is made available to existing subscribers without additional charge.
Related stories:

Share and Enjoy:
  • email
  • Twitter
  • Digg
  • LinkedIn
  • StumbleUpon
  • Yahoo! Buzz
  • Sphinn
  • Facebook
  • del.icio.us
  • Add to favorites
  • Posterous
  • FriendFeed
  • Google Bookmarks

Leave a Reply