Member Login | About Us | Members Benefits | PRO Members
MarketingProfs Daily Fix Blog
A guest post by Kimberly Thompson of Sonicbids.
Did you see the amount of excitement, analysis, and curiosity that the season premiere of “Mad Men” provoked among marketing professionals—and pretty much everyone else in the media business? And what really lit up the social channels was the epis…
A guest post by Jay Buerck of Online Reputation Management.
When studying successful reputation and brand management strategies, learn from the best. Instead of trying to determine the most reputable companies yourself, you can check out the annual Forbes list of America’s Most and Least Reputabl…
Melanie Notkin, guest on this week’s episode of the Marketing Smarts podcast, launched SavvyAuntie.com in 2008. The site quickly garnered media attention, interest from sponsors, and, most importantly, thousands of engaged visitors.
I asked Notkin how she accounted for the site’s success. She att…
How do professional nonprofit fundraisers raise millions of dollars for their nonprofits every year? What are their secrets to fundraising?
Though fundraising is our nonprofit’s lifeblood, most of us aren’t professionally trained at fundraising. We know how to make an impact, yet we don’t k…
Marketers buy into the Super Bowl telecast because it is the one time of the year when consumers are actually tuning in to commercials instead of muting the volume or fast-forwarding on their DVR.
Here’s an old school recipe for success:
One part new product or service offering upgrade
…
A guest post by Aman Basanti of Age of Marketing.
In the hit sci-fi thriller “Inception,” business mogul Saito wants to plant an idea in his rival’s mind. He wants him to sell off his freshly inherited business empire. So he brings in a team of master dream thieves led by Don Cobb (Leonardo DiC…
A guest post by Tara Hornor of PrintPlace.com.
Even though so much of marketing is done online now, the traditional 2.5”x3” business cards are still as significant as they have ever been. This tiny billboard that represents your business will stay in the hands of your potential customers for …
The inevitable comparisons between golfers have begun: Rory McIlroy vs. Tiger Woods. The style of play. The statistics. The fact both won major tournaments in their salad days: McIlroy’s recent U.S. Open win at the ripe old age of 22 and Tiger Woods’s first Masters Tournament at age 21.
Both …
Guy Kawasaki made me do it. In a recent PRO seminar, The Art of Enchantment, Guy recommended that folks watch singer Justin Bieber’s flick, “Never Say Never,” to see a marketing machine in motion.
Guy piqued my interest, which made me add the movie to my Netflix queue, which made my family learn …
Even as hiring is showing a slight increase, it’s not easy for new grads. The job market, especially in the PR and marketing fields, is still flooded with last year’s graduates.
The job search should really begin while a student is still in school by building a resume of work experience from int…
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Join the MarketingProfs Community Today ... IT'S FREE! MarketingProfs is a rich and trusted resource that offers actionable know-how to help you market your products and services both smarter and better. Entrepreneurs, small-business owners and marketers in the world's largest corporations make up over 476,000 members, making us the largest group of marketing peers you can find on the Web. |
