Content Marketing World 2013 brought more than 1,700 marketing professionals to Cleveland, OH, to discuss the future of marketing. Between featuring Jay Baer at the beginning and actor William Shatner as closing keynote, CMW was packed with insights, interactions, and (as one might expect) great…Continue reading "Content Marketing World 2013: Eight Takeaways for Marketers"
Archive for the ‘Marketing Thought Leadership’ Category
Wednesday, August 21, 2013
August 27 is Just Because Day. That means you’ve got one week to think of doing something just for the heck of it. When’s the last time that happened?
Monday, January 14, 2013
I watched a DVR’d football game recently. I wanted some football, so I found one I’d recorded and plopped down to watch the game.
At some point between a crying baby and dog that needed to go in and out 22 times, I forgot to fast-forward through the commercials, and I caught the State Farm Discou…Continue reading "What Are You Doing Outside the Norm to Engage Your Customers?"