Comments on: Business Without Trust is Bad Business

By: Steve Hoffacker

Steve Hoffacker — Tue, 22 May 2007 00:27:10 +0000

Lewis,
Another dimension of building trust is being realistic when you talk with potential clients or customers. They want their issues resolved or their needs met, but if those requests are unrealistic or beyond their budget or beyond your capabilities – admit it. Tell them what is realistic and why. This will build respect, and that leads to trust.
Steve

By: Balaji M

Balaji M — Thu, 17 May 2007 11:51:51 +0000

An interesting question. How do we build trust?
I reckon let me ask you by the question involving family. How does your parents/siblings build trust with you? We trust our parents unflinchingly in our childhood. We think their thoughts are correct and try to follow their words. As the days goes on and the years goes by parents have to earn the trust of their children. By being their confidants, by being their friends, By delivering results (getting new stuff), by loving your kids even if they are wrong isn’t it?
Can this not be applied to a marketeer-customer (or) a business-customer relationship.
Can we build trust without performing our role well.
I think if we can promise that we deliver and deliver what we promise, may be over deliver what we promisewe build trust and credibility.

By: Mona Piontkowski

Mona Piontkowski — Wed, 16 May 2007 21:47:21 +0000

Trust has always been an issue in business and now with the invisibility of the Internet it’s even more of an issue.
What do you do when you chief competition out and out lies in press releases, information on their website, advertising? How to you prevent that mistrust customers will develop when they discover these lies -from rubbing off on your company?

By: B.L. Ochman

B.L. Ochman — Tue, 15 May 2007 15:41:52 +0000

Trust is earned over time by doing what you promise and more.
Credibility, after you’ve been in the game a while, comes from having built trust.