Veronica Maria Jarski has more than 15 years of writing and editing experience. Her current mission is to capture the story, both as a MarketingProfs senior content writer and the editor of the Daily Fix blog.
Before MarketingProfs, Veronica wrote and edited as well as developed games for educational publishing companies. Her experience also includes writing and editing at Ingram Micro, the world's largest technology distributor, where she worked in various roles.
Veronica received her bachelor's degree in communications (with an emphasis on journalism) at California State University, Fullerton. As a news reporter for The Daily Titan, she won a scholarship and internship from the prestigious Chips Quinn Scholar program and awards from the California Chicano News Media Association and the William Randolph Hearst Foundation. Her journalism training ground was at the Pulitzer Prize-winning The Tennessean newspaper as a general news reporter.
Her passion is learning about everything she can. She also tweets from
here.
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How to Prevent Your Social Media Strategist From Being Everyone’s Lackey,
03 Mar 2011 in Blogging& Featured Posts& Headline& Marketing& Social Media& Strategy and Tactics
Every family has its own IT person. Whoever knows the most about the digital life usually is also the person called to help a relative install a new printer cartridge or assist another family member in signing up for a free email account. Likewise,…
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#MPForum Recap: What Happened in Austin Isn’t Staying in Austin,
08 Feb 2011 in Content& Featured Posts& Headline& Marketer& Marketing& Marketing Leadership& Marketing Thought Leadership& Marketing Tools& Strategy and Tactics& Tradeshows and Seminars
Ever attend a party that stretches beyond its scheduled time? Sure, the invitation said until 10 p.m.—but people kept chatting it up, and the ideas wouldn’t stop flowing.
That’s what’s happening with the Digital Marketing Forum 2011.
The part…
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#MPForum: Speaker Cam Balzer Describes Geek Love to a T & Why Passion for Your Product Matters,
04 Feb 2011 in Content& Customer Relationships& Featured Posts& Graphic Design and Packaging& Marketing
In the Digital Marketing Forum’s breakfast keynote address today, vice president of Marketing for Threadless, Cam Balzer, shares how people’s geek love for Threadless is the lifeblood of his company … and how knowing how to tap the passion for one…
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#MPForum: Speaker Stephanie Miller Serves Up Tips for Adding Flavor & Focus to Your Email Marketing,
03 Feb 2011 in Customer Behavior& Email Marketing& Featured Posts& Marketing& Marketing Analytics and Modeling& Social Media& Strategy and Tactics
I just finished (as in a short while ago) virtually attending Stephanie Miller’s session, “Customer Connections: Using Social & Customer Data for Sure-Fire Email Relevancy,” at the Digital Marketing Forum.
Like my in-box, my mind is filled now…
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You’re Writing Ads … and You Didn’t Even Know It,
28 Jan 2011 in Advertising& Content& Customer Relationships& Ethics& Featured Posts& Strategy and Tactics
You’ve had a crazy work day, so you pop into the Mega Mocha World for your favorite blended drink. Just because you want to connect with friends, you write about the mocha minute on your Facebook Wall. That sentence you posted may have put an…
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5 Surprising Things About People Who Pay for Online Content,
30 Dec 2010 in Content& Customer Behavior& Featured Posts& Marketing
Do you offer online content for a fee? Want to know the skinny on people who buy content online? If so, you’ll be interested in the recent findings from the brand-new Pew Internet Research report, “Paying for Content.”
Fresh off the digital pres…
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The Best B2B Marketing Ideas of 2010,
20 Dec 2010 in Advertising& Branding& Featured Posts& Headline& Marketing& Marketing Thought Leadership& Social Media
A guest post by Jeff Ogden, president of Find New Customers
Although companies like Marketo, Eloqua and Kinaxis have produced terrific written content in blogs, e-books, etc., (like Marketo’s new lead scoring e-book or Eloqua’s Grande series) her…
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How to Stand Out From Your Kajillion Competitors,
09 Dec 2010 in Blogging& Content& Customer Relationships& Featured Posts& Headline& Marketing& Social Media& Strategy and Tactics
Like a fabulous party, your website should give every visitor something to take home with them, whether a fantastic conversation, freebie, or good story to share. You don’t want to bore your guests and make them scurry away, feeling like they…
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The 3 Top Traits of Good Content,
03 Dec 2010 in Blogging& Content& Content Marketing& Featured Posts& Marketing& Social Media
When I was a rookie reporter years ago, I was sent to cover a story about a dispute at a local establishment. Problem was there wasn’t a dispute. But I wrote about the non-problem because I had space to fill. My editor looked at it, laughed, and said…
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Grit & Gratitude: 5 Business Survival Tips From Plymouth Colony,
24 Nov 2010 in Featured Posts& Headline& Marketing& Strategy and Tactics
Consider Thanksgiving for a moment. You probably immediately thought about a delicious feast shared with loved ones, games, and maybe even counted your blessings. But go a little past all that (and it’s all good), and remember the gusty, inspiring…