Verónica Maria Jarski is editor of the Daily Fix blog. She also is a weekly blog contributor.
As an illustrator for MarketingProfs, she wields her colored pencils and Sharpies to create slide shows, graphic recordings, and infodoodles. Plus, her illustrations appear every Monday on the MarketingProfs Facebook page.
Veronica received her bachelor's degree in communications (with an emphasis on journalism) at California State University, Fullerton. As a news reporter for The Daily Titan, she won a scholarship and internship from the prestigious Chips Quinn Scholar program and awards from the California Chicano News Media Association and the William Randolph Hearst Foundation. Her journalism training ground was at the Pulitzer Prize-winning The Tennessean newspaper as a general news reporter.
Her passion is learning about everything she can. She also tweets from here
and writes about the creative life on her personal blog
Celebrating the National Day on Writing & a Reminder of What Not to Write [Video],
20 Oct 2011 in Blogging& Content& Featured Posts& Marketing
It’s the National Day on Writing. (Yep. It’s official and everything!) So, wave your mouse, pencil, pen, Sharpie, or iPod writing app in the air, and let’s celebrate the craft of writing.
Why should marketers care about writing? Isn’t your produc…
5 Reasons Visitors Ditch Your Landing Page as Soon as They Get There,
18 Oct 2011 in Content& Customer Behavior& Featured Posts& Headline& Marketing& Marketing Tools& Strategy and Tactics& Website Development and Design
Visitors arrive at your landing page for a specific purpose by clicking online ads and links in emails and social media messages you’ve created. But sometimes, visitors get packing as soon as they even get there. How come?
1. It looks nothin…
You’ve Got to Love What You Do: In Memory of Steve Jobs,
06 Oct 2011 in Content& Featured Posts& General Management
CEO and co-founder of Apple and Pixar, Steve Jobs died Oct. 5, 2011, of pancreatic cancer. He lived his 56 years as if each one were his last, making sure that he followed his curiosity, did what he loved, and stayed authentic to his vision.
How a Boring Industry Can Make an Engaging Video & Why Video Even Matters,
03 Oct 2011 in Content& Featured Posts& Headline& Marketing& Strategy and Tactics
Visible Gains co-founder Joe Eldridge knows all about video campaigns and coaching customers through the launching of their ideas into the video format. That’s why he’ll be sharing his video savvy at the next MarketingProfs University course, Video…
How to Write Smart Objectives That Matter (& Are Measurable),
30 Aug 2011 in Content& Customer Behavior& Featured Posts& Headline& Marketing& Marketing Analytics and Modeling& Metrics & ROI& Social Media& Strategy and Tactics
A surefire way to measure whether your online marketing objectives were achieved is to focus on the number of tweets, Likes, and +1s you get, and a sky-high Klout score, right? Not exactly.
Just because everyone and their online peeps are talking …
17 Content Creation Ideas to Inspire You [Infodoodle],
05 Jul 2011 in Blogging& Content& Featured Posts& Headline& Marketing& Social Media
In a MarketingProfs University course for Marketing Writing Bootcamp, instructor Ann Handley answered the oft-asked question “What do I write about when there’s nothing to say?”
And so, I pulled out the color Sharpies and doodled Ann Handley’s ans…
How to Build a Speed Culture for Your Business [Infodoodle],
26 Jun 2011 in Featured Posts& General Management& Headline& Marketing Thought Leadership& Strategy and Tactics
To keep with the theme of “Winning with Speed,” I doodled the highlights from Stephen Denny’s PRO seminar. He defined speed as not about being superfast but taking the shortest amount of time needed to execute a task, and he discussed how to get…
5 Marketing Lessons from Justin Bieber: How to Show Your Audience Love,
21 Jun 2011 in Branding& Customer Relationships& Featured Posts& Headline& Marketing& Promotional Strategies& Social Media& Strategy and Tactics
Guy Kawasaki made me do it. In a recent PRO seminar, The Art of Enchantment, Guy recommended that folks watch singer Justin Bieber’s flick, “Never Say Never,” to see a marketing machine in motion.
Guy piqued my interest, which made me add the movi…
#mpb2b Forum: How to Repair Customer Relationships While Fixing Problems in 3 Basic Steps,
15 Jun 2011 in Customer Relationships& Featured Posts& Headline& Strategy and Tactics
No one likes to hear complaints and gripes about a relationship—especially in business—but they are inevitable. In the keynote for the MarketingProfs B2B Forum 2011, speaker Guy Winch discusses the art of an apology and how to turn them into…
How to Host a Twitter Chat That Rocks,
07 Jun 2011 in Content& Featured Posts& Headline& Social Media& Strategy and Tactics
You once needed a fabulous venue, trendy drinks, and sparkling names to throw the biggest party in town, but nowadays, some of the most rockin’ parties are online. And all that’s required to throw a successful online shindig is a Twitter account and…