Bio: Seni Thomas
Seni Thomas
senithomas1 [at] gmail.com
Guided by his passion and thirst to evolve the ad-scape, Seni developed The Ad-Vocate. The key to igniting change is empowerment through knowledge; thus, Seni sought to create a location where students and young professionals could be exposed to the cutting edge advertising/marketing ideas that educational institutions simply aren't providing.
Seni Thomas was born in Tokyo, Japan and lived throughout Southeast Asia before settling down on the island of Maui. After enduring a severe case of Island Fever he jumped ship to NYU's Stern School of Business in good old New York City studying Marketing and International Business. Professionally he is driven by an entrepreneurial spirit which led to him founding a web development and computer repair company at 14. After a quarter life crisis at 15 - after a summer working 40 hours a week at Boeing R&D on Maui - he decided to pursue his other passion of marketing - essentially the study of people and why these crazy creatures do what they do. Interesting stuff. Since then he has dabbled in everything from launching Alternate Reality Games, to ethnic fashion marketing, to in-game ad placement at Massive Inc., to aiding in the launch of Verizon's FiOS television service.
Check out my LinkedIn Profile.
Posts by Seni Thomas:
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Digital Planning in the Performance Age,
16 Jun 2009 in Featured Posts
The digital medium is on the cusp of a large paradigm shift with warning shocks already rippling through the industry. A new lexicon is being written – always an indication of a new frontier– as early adopters seek to insulate their…
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How To Caputure a Moment in Time Through the ‘Eyes of Many’,
06 Apr 2008 in Featured Posts
How to archive events from multiple perspectives …
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Harnessing the Wisdom of YOUR Crowds: Why the Wisdom of Crowds Is Flawed,
17 Mar 2008 in Featured Posts
How many feeds are you currently subscribed to on your RSS reader of choice?
50, 100, 150……. Do you have more than Scoble?
What was your breaking point?That moment when Greader alerts you that you currently have 1000+ unread articles, and you…
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Branding, the Long Tail, and the Multi-Message Frontier,
23 Jan 2008 in Featured Posts
You can do a joke that only 1% of the audience gets, as long as it doesn’t derail the enjoyment of the mass… and that 1% becomes a fan for life. David X. Cohen should have been a marketer, because what he has accomplished is targeted communications…
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Open Letter to Starbucks: Embrace New Media to Preserve Authenticity,
30 Nov 2007 in Featured Posts
To Starbucks: Media blasts won’t help your bottom line
Starbucks is a company I try to hard to hate, but can’t, which is more than I can say for most.For those of you who haven’t heard, those poor fellows at Starbucks experienced their first dec…
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Guide to Facebook Fan Pages: Destinations vs. Collaborative Conversation Spaces,
28 Nov 2007 in Featured Posts
Facebook Fan Pages need to be conversation spaces not destinations. There are a lot of posts flying around the blogs on Facebook’s new Fan Page system, covering privacy, just outright outrage, and even a couple kudos on tapping into the influencer…
