Bio: Paul Williams
Hi there!
I'm Paul Williams... guest writer on Daily Fix and founder of Idea Sandbox.
I'm a professional problem solver. Through brainstorm facilitation I help people create remarkable ideas to grow their business. As one client put it, “Idea Sandbox turns brains into idea machines.”
Prior to launching Idea Sandbox in 2005, I spent 15 years building marketing, branding, and customer-experience strategy for The Disney Company, the Aramark Corporation, and Starbucks Coffee Company.
I founded Idea Sandbox driven by my passion to help others create remarkable ideas. I blend the skills and lessons I have learned to build a sandbox---an idea sandbox.
You can reach me on Twitter via @IdeaSandbox.
Through Idea Sandbox, I have helped solve challenges, grow brands, think-up remarkable ideas, and create innovation for companies including: Starbucks Coffee Company, Starbucks Coffee International, Panera Bread Company, Seattle’s Best Coffee, Woodhouse Day Spas, The Microsoft Corporation, and Wells Fargo Mortgage.
I am a writer, speaker, columnist, and brainstormer living just outside Washington DC, in Alexandria, Virginia.
If you like what you've read here, you can find more of my thoughts at my Idea Sandbox blog.
I always welcome comments and reactions to what I've written. I'm on Twitter: @IdeaSandbox
Nice to meet you,
Paul
Posts by Paul Williams:
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Two-By-Two Diagram: Simplifying the Complex,
10 Aug 2007 in Featured Posts
Some call it a matrix, others a two-by-two diagram. I call ‘em awesome….
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Answers You Need, Just Ask,
19 Jul 2007 in Featured Posts
You want to read marketing information that helps you. I want to provide you with that very stuff. Let’s make a deal… if you let me know what you’re looking for… I will do my best to provide it for you!
What topics, tips, techniques do you wish…
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Performance Chart: Your Company, Product, Life,
13 Jul 2007 in Featured Posts
I love tools that are simple to use, easy to learn, but offer profound impact. The performance chart is one of those tools. They consists of a group of continua (left-to-right axis) where you plot “where you are” versus “where you want to be.”
This…
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‘iBoard of Directors’ Solves Your Business Challenges,
06 Jul 2007 in Featured Posts
When faced with a challenge you need help to resolve, consult your board of directors. No, not your corporate governance… your Imaginary Board of Directors – your iBoard of Directors.
Your iBoard is your collection of business leaders, role model…
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Remove Idea-Blocking Obstacles with Conducivity,
29 Jun 2007 in Featured Posts
As marketers and business people, our time is spent coming up with creative ideas, problem solving, and decision making. With focus, concentration and inspiration, we are better and faster at these applied thinking skills.
Your boss just let you kn…
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You May Be Wrecking Your Own Innovation,
22 Jun 2007 in Featured Posts
Innovative ideas – the kind that can transform your company – are inadvertently being demolished. When first presented, many ideas meet wrecking-ball comments such as…
“How’s that going to work?”
“Good luck getting that done!”
“We don’t have time f… -
An ‘Idea Journal’: Better Ideas, Brain RAM Upgrade,
14 Jun 2007 in Featured Posts
The first and best tip I can offer to anyone wanting to be more creative and innovative is to start carrying and Idea Journal… Something to write your ideas on 24-hours a day, 7 days a week.
This could take any form ranging from 3×5 cards tucked …
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Creativity Magic, Secrets Revealed,
06 Jun 2007 in Featured Posts
We marketers are problem solvers. Our role is to support companies, clients, and customers by solving their business problems. We’re asked to help drive sales, increase traffic and build awareness.
These challenges, and others, are solved through o…
