Bio: Josh Hallett
Josh Hallett is a New Media Strategist at Voce Communications focusing on design and development within Voce’s Social Media Services.
For over ten years, Josh has provided development and social media consulting work for emerging internet communication technologies, Fortune 500 companies, and traditional media outlets. He is an internationally recognized thought leader in the convergence of social media and corporate public relations and marketing, and has presented at numerous workshops, seminars and conferences in a variety of market segments.
Josh also blogs over at Hyku, and is an avid amateur photographer.
Posts by Josh Hallett:
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HRO: The Evolution of SEO,
11 Feb 2008 in Featured Posts
In a few recent conferences that Dave Coustan and I have attended together, whenever the topic of SEO comes up, he always mentions the human element. In other words, the reader. You need to make sure the content you’re posting is “Fit for humans,” as…
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The Double Standard: Does Target Get a Social Media Pass?,
27 Nov 2007 in Featured Posts
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This Word Conversation, I Do Not Think It Means What You Think It Means,
30 Oct 2007 in Featured Posts
If you are my age, then you know where the last part of that title comes from (inconceivable!). If not, ask around.
What does the word conversation mean to you and to your company?
We say the word conversation quite a bit in the social medi…
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Using the Term ‘Web 2.0′ Does Not Make You Unique or Newsworthy,
18 Oct 2007 in Featured Posts
A few weeks ago I wrote a post about the pitfalls of using buzzwords or latching on to the latest “fad” to get publicity. The example I used was “green.” How about another recent buzzword, “Web 2.0.”
One of the people who left a comment on my post …
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MarketingProfs Conference Coverage: Why Corporations Should Blog (Hint, It’s Not SEO),
03 Oct 2007 in Featured Posts
At the MarketingProfs B2B Forum I moderated a panel on B2B blogging. When you get a room full of marketers the conversation will sometimes turn to SEO and of course ROI. Mix the two and you have a lively conversation.
Yes we all know that Google l…
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Just Fix the Problem,
18 Sep 2007 in Featured Posts
Seth Godin recently talked about a SEO firm that promises to move negative reviews down the page on Google. Rather than spending money to fix the original problem, firms will spend money on making the criticism go away. (sarcasm) Smart (/sarcasm)!…
