Bio: James Messer
James Messer is co-founder, president and CEO of Transverse.
Posts by James Messer:
-
Pushing Through the Limitations of Subscription Billing,
11 Dec 2012 in Customer Behavior& Featured Posts& General Management& Headline& Marketing& Marketing Tools
As consumers grow accustomed to automated payments and pay-per-use solutions, the benefits of fostering repetitive customer contact and creating recurring revenues through a subscription model are obvious. However, subscriptions should not be…
