Bio: Ekaterina Walter
Ekaterina Walter is a social media innovator at Intel. A recognized business and marketing thought leader, she is a speaker and a regular contributor to Mashable, Fast Company, Huffington Post, and other leading-edge print and online publications. She is an author of the book “Think Like Zuck: The Five Business Secrets of Facebook's Improbably Brilliant CEO Mark Zuckerberg.”
Walter has been featured in Forbes and BusinessReviewUSA and was named among 25 Women Who Rock Social Media in 2012. She sits on a Board of Directors of Word of Mouth Marketing Association (WOMMA) and is an active member of the Thunderbird Global Council at Thunderbird School of Global Management. Twitter: @Ekaterina. Blog: www.ekaterinawalter.com.
Posts by Ekaterina Walter:
Four Types of Visual Content That Cut Through the Noise,
04 Jan 2013 in Content& Content Marketing& Customer Behavior& Customer Relationships& Featured Posts& General Management& Headline
From the beginning of time, people have been expressing themselves through visuals. It is very natural for us to pay immediate attention to illustrations and graphics. And in an increasingly noisy digital landscape, marketers must use them to stand…
Please Like Us! (Are All Those Facebook ‘Likes’ Worth It?),
22 Mar 2011 in Customer Relationships& Featured Posts& Headline& Marketing& Social Media
Want to get exclusive content on our brand Facebook page? “Like” us! Want to participate in our fun new contest? “Like” us! Want to take advantage of the discount? “Like” us!
This is the new hot tactic used by marketers nowadays to get their fan c…