Bio: Christina "CK" Kerley
Known to most simply as “CK”, you could say that marketing is my passion or you could say it's my calling... either way you'd be perfectly correct.
As a B2B marketing specialist, for more than 15 years I’ve worked with companies, ranging from the Fortune 500 to startups, across a broad palette of specialties in strategy, social media, mobile, training and speaking.
Besides blogging here, I write my own marketing blog and publish content that you might find helpful on B2B social media marketing and B2B mobile marketing.
(And I tweet here).
Posts by Christina "CK" Kerley:
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Book Club or Bust! (Get Ready for Group Review),
03 Jan 2007 in Featured Posts
A NYC girl without a car–I hop the subway to all points north, south, east and west–getting to our Book Club’s first Group Review by next Wednesday, January 10th has posed some unique challenges. But we marketers aren’t shy to a hearty challenge….
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WOMMA Summit ‘06: Bits & (Sound) Bites,
13 Dec 2006 in Featured Posts
What’s that you say… you wanna know what’s happening at WOMMA? Marketers as far as the eye can see, ethics as the battle cry, a cadre of terrific speakers, awards for Word-of-Mouth well done — and even a heated game of “Rock, Paper, Scissors.”…
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MarketingProfs Book Club (Update): Bookworms Are Cool… and Global,
08 Dec 2006 in Featured Posts
About 72 hours after launching the MarketingProfs Book Club…already 450+ members’ strong…I’m pleased to report we’ve come mighty far, and from far-reaching regions. This old media (books) meets new media (the Web) meets new best practices has…
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Move Over, Oprah: Introducing the MarketingProfs Book Club (with FREE Books, Too!),
05 Dec 2006 in Featured Posts
Ever read a book and wanted to discuss or debate it with fellow marketers? Now you can. Or ask the author a question? Now you can do that, too….
Offering a free-flow of ideas–and some free books–our brand new MarketingProfs Book Club keeps you …
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A Marketer’s Mantra: May All Rivers Flow to You,
13 Nov 2006 in Featured Posts
I’m a marketing consultant with a mantra. Surely I’m not the first consultant to have one–many also say prayers–but I adopted it early on, deciding it was the only way I’d run my business. It goes like this: May all my leads be inbound….
For a …
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Learning a Lot from the Big Top,
31 Oct 2006 in Featured Posts
This week I move from the controversial to the creative. It’s the week of ghouls and goblins after all, so I decided to profile a company I’m particularly fond of–and who just happens to wear costumes 24-7-365….
Folks, when building a strategy I…
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Face It Marketers: Beauty Is OUR Responsibility,
23 Oct 2006 in Featured Posts
Beauty is in the eye of the beholder, right? Wrong. In this nation, beauty is in the hands of marketers….
While environmental sustainability advocates taking actions and using products that protect our planet, social responsibility focuses on our…
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Goin’ Social: Hard Because It’s Simple,
16 Oct 2006 in Featured Posts
Riddle me this readers: When it comes to social media, why are so many companies having such a hard time getting it right…?
Armed with budgets and ivy-league experts, why are more corporate blogs being laughed at rather than lauded? And why are b…
