Ann Handley is the Chief Content Officer of MarketingProfs -- which means that she heads up All Things Content on the MarketingProfs Web site and is the Primary Caregiver of this blog, the MarketingProfs Daily Fix. She also blogs at The Huffington Post as well as her personal blog, Annarchy.
Prior to that, she was the co-founder of ClickZ.com.
Even before that, she was a longtime freelance journalist writing on everything from local politics to babies to travel to start-ups and banking and humor. (And sometimes, several topics at once.) She wrote regularly for the Boston Globe as well as a million (give or take) mainstream and trade publications. She wasn't discerning -- the truth is, she wrote for anything that would put bread in her jar.
She received a Bachelor of Communication and Bachelor of Arts in English at Simmons College, Boston, and currently lives near Boston with her family and four dogs (long story).
Loves: cooking, sweet potato chips, sitting on a beach with a really good book. Hates: Writing about herself in the third person. Aspires to: Someday write for the New Yorker.
More than anyone possibly wants to know:
Ann's Facebook page
Ann's LinkedIn Profile
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Guest Post: The 4 Pillars Of B2B Marketing-The Lifecycle Of a B2B Campaign,
08 Feb 2010 in Featured Posts& Marketing& Marketing Strategy& Product and Services Management& Product and Services Marketing
By Achim Klor, President and Creative Director at SterlingKlor Communications.
I recently read an excellent post by Paul Dunay on Social Media Today presenting the 4 C’s of B2B marketing. We’ve known about the 4 P’s of marketing for years: Produ…
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Guest Post: When Navigating The New World Of Sponsored Tweets…,
28 Jan 2010 in Featured Posts& Headline& Marketing& Social Media
Guest post by Ted Murphy, CEO, IZEA
…The Same Old Common Sense Rules Apply.
If you’ve never heard of sponsored tweets before, you certainly have now. Over the past month, sponsored tweets have commanded significant news time. First, the new F…
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Car Talk: Ford, Social Media and Me,
14 Jan 2010 in Featured Posts& Headline
Ford Motor Company integrated social media into its marketing in a big way in 2009, and this year is moving 25% of its traditional media budget to the digital space. Earlier this week, Ford further demonstrated its commitment to social and digital…
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Guest Post: How One Savvy Nonprofit Is Leveraging Social Media (Even During the Great Recession),
04 Jan 2010 in FeaturedPosts
by Adam Boyden…
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Guest Post: The Nights Before 2010,
24 Dec 2009 in Featured Posts
by Kelly Abner
Marketo’Twas right before 2010 and all through the day,
the marketers were working through the year-end disarray.
Analyzing the ‘09 plans and the resulting sales,
what worked, what didn’t, what should’ve, what failed.
The sales team …
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Using Email Marketing To Create Buzz About Cyber Monday Sales,
27 Nov 2009 in Featured Posts
This is a guest post by Wendy Lowe, director of product marketing at Campaigner, which is an email marketing solution. …
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Thought Leadership: It’s Not About The Writing,
25 Nov 2009 in Featured Posts
This is a guest post by Tim Parker of the Bloom Group….
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Innovation Matters: Balancing Sustained Versus Disruptive Innovation,
18 Nov 2009 in Featured Posts
This is a guest post by Eric Zeitoun, president of Dragon Rouge USA, a leading independent brand and design consultancy. …
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What’s New: Introducing Our New Mobile Marketing Newsletter,
05 Nov 2009 in Featured Posts
You know the end of every calendar year brings a bounty of blog posts and articles carrying business predictions for the New Year?…
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Who Are You and Why Do You Want My Candy: Making Halloween a Cross-Cultural Hit,
28 Oct 2009 in Featured Posts
This is a guest post by Gavin Johnston, Chief Anthropologist at Two West, Inc….