Bio: Amber Naslund
Amber Naslund is a social media and marketing professional, and the Director of Community for Radian6, where she’s responsible for client engagement, community building, and helping companies tap the potential of online reputation management and social media monitoring. She’s spent the last decade or so raising funds, building brands for companies of all sizes, and messing with all things online.
Amber blogs at Altitude, focusing on elevating brands through practical and common-sense use of social media and online communication.
She's involved in several industry organizations including as a founding member of Social Media Club Chicago. Knee deep in social networks before they had a name, Amber is passionate about helping companies and customers build and share brands, together.
Posts by Amber Naslund:
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Simplifying the ‘Social Media Expert’ Discussion,
13 Jan 2009 in Featured Posts
I understand all of the hullabaloo about how to tell if your “social media expert” is really all they’re cracked up to be. There are probably at least 25 ways to tell if they’re shills, if not more. But there is one definitive thing that should put…
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Social Media Is Not a Plug-In,
15 Dec 2008 in Featured Posts
I remember a time when I slogged through developing a marketing plan that looked rather like a grid. It had sections, objectives, columns for deadlines. It was parsed out into separate pieces – PR, branding, internal communications, client services,…
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Laying the Groundwork for Successful Social Media,
02 Dec 2008 in Featured Posts
If you aren’t connected with your customers now, social media isn’t going to fix that. It’s going to amplify it. So before your business launches a social media plan, be sure that you’re set up for success.
Get your customer service department in …
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We Need To Talk: 6 Keys to Bringing Up Social Media,
17 Nov 2008 in Featured Posts
You understand that getting involved in social media is something you need to do. As a marketing or communications professional, you already understand the inherent value in giving your customers a clearer voice and connecting with the people who…
