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	<title>Comments on: Are You TwittFaced?</title>
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		<title>By: Josh Peters</title>
		<link>http://www.mpdailyfix.com/are-you-twittfaced/comment-page-1/#comment-43144</link>
		<dc:creator>Josh Peters</dc:creator>
		<pubDate>Wed, 11 Nov 2009 06:13:25 +0000</pubDate>
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		<description>Measuring is incredibly important. It not only helps you know where you&#039;ve been and which needles you&#039;re moving, but it also helps you see where you need to go next. One thing that definitely can&#039;t be repeated enough is that ROI while very valid in a financial sense, it doesn&#039;t always apply.
Look at customer service initiatives like Comcast has. There are zero sales involved and so ROI is not, and would not ever be used. Customer service and Tech support are always financial &quot;black holes&quot; for companies. Knowing when to use ROI is just as important as knowing what it is.
MySpace has it&#039;s own niche that it caters to and locally (in SLC) there are many companies that use MySpace to speak to and communicate with that niche. 99% of those companies are small locally owned coffee shops, boutiques, record stores etc. They use bulletins to give out discounts and event tickets to their friends and they use it to build the connections with their local community. It&#039;s very valid, but has become much more of a collection of niche&#039;s rather than one whole network and if you don&#039;t fit into one of those niche&#039;s then MySpace won&#039;t work for you.
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		<content:encoded><![CDATA[<p>Measuring is incredibly important. It not only helps you know where you&#8217;ve been and which needles you&#8217;re moving, but it also helps you see where you need to go next. One thing that definitely can&#8217;t be repeated enough is that ROI while very valid in a financial sense, it doesn&#8217;t always apply.<br />
Look at customer service initiatives like Comcast has. There are zero sales involved and so ROI is not, and would not ever be used. Customer service and Tech support are always financial &#8220;black holes&#8221; for companies. Knowing when to use ROI is just as important as knowing what it is.<br />
MySpace has it&#8217;s own niche that it caters to and locally (in SLC) there are many companies that use MySpace to speak to and communicate with that niche. 99% of those companies are small locally owned coffee shops, boutiques, record stores etc. They use bulletins to give out discounts and event tickets to their friends and they use it to build the connections with their local community. It&#8217;s very valid, but has become much more of a collection of niche&#8217;s rather than one whole network and if you don&#8217;t fit into one of those niche&#8217;s then MySpace won&#8217;t work for you.</p>
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		<title>By: Elaine Fogel</title>
		<link>http://www.mpdailyfix.com/are-you-twittfaced/comment-page-1/#comment-43143</link>
		<dc:creator>Elaine Fogel</dc:creator>
		<pubDate>Tue, 10 Nov 2009 16:43:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.mpdailyfix.com/are-you-twittfaced/#comment-43143</guid>
		<description>All good info, Beth. Thanks.
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		<content:encoded><![CDATA[<p>All good info, Beth. Thanks.</p>
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		<title>By: Email Marketing</title>
		<link>http://www.mpdailyfix.com/are-you-twittfaced/comment-page-1/#comment-43142</link>
		<dc:creator>Email Marketing</dc:creator>
		<pubDate>Tue, 10 Nov 2009 06:20:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.mpdailyfix.com/are-you-twittfaced/#comment-43142</guid>
		<description>Never before in the history of mankind has it been easier to reach out to people all over the world.  Online communitieslike MySpace, make meeting new friends with similar interests incredibly easy. MySpace is a great place to share tips, ideas and stories about the things you find most interesting. If you have a question about your hobby, you can easily find the answer through your network of members with similar interests.
James
Bulk Email Marketing
</description>
		<content:encoded><![CDATA[<p>Never before in the history of mankind has it been easier to reach out to people all over the world.  Online communitieslike MySpace, make meeting new friends with similar interests incredibly easy. MySpace is a great place to share tips, ideas and stories about the things you find most interesting. If you have a question about your hobby, you can easily find the answer through your network of members with similar interests.<br />
James<br />
Bulk Email Marketing</p>
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		<title>By: Buzzlord</title>
		<link>http://www.mpdailyfix.com/are-you-twittfaced/comment-page-1/#comment-43141</link>
		<dc:creator>Buzzlord</dc:creator>
		<pubDate>Mon, 09 Nov 2009 16:25:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.mpdailyfix.com/are-you-twittfaced/#comment-43141</guid>
		<description>Very good article.
It seems like a lot of marketers get wrapped up in the Twitter whirlwind without knowing exactly why they are doing it.
I&#039;ll have to check out TwittFaced.
</description>
		<content:encoded><![CDATA[<p>Very good article.<br />
It seems like a lot of marketers get wrapped up in the Twitter whirlwind without knowing exactly why they are doing it.<br />
I&#8217;ll have to check out TwittFaced.</p>
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