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	<title>Comments on: A Marketing and Communications Opportunity</title>
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	<link>http://www.mpdailyfix.com/a-marketing-and-communications-opportunity/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=a-marketing-and-communications-opportunity</link>
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		<title>By: Kyle Hendren</title>
		<link>http://www.mpdailyfix.com/a-marketing-and-communications-opportunity/comment-page-1/#comment-40717</link>
		<dc:creator>Kyle Hendren</dc:creator>
		<pubDate>Mon, 06 Apr 2009 17:28:49 +0000</pubDate>
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		<description>Marketing communicators need to extol the benefits of health information sharing not just to the hospital, practice or physician they wish to sell to but also to the patient. The patient needs to understand the benefits they will get from this change. They need to know about it increases their safety, how it reduces their healthcare costs and how increased efficiencies help them.
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		<content:encoded><![CDATA[<p>Marketing communicators need to extol the benefits of health information sharing not just to the hospital, practice or physician they wish to sell to but also to the patient. The patient needs to understand the benefits they will get from this change. They need to know about it increases their safety, how it reduces their healthcare costs and how increased efficiencies help them.</p>
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		<title>By: wow gold</title>
		<link>http://www.mpdailyfix.com/a-marketing-and-communications-opportunity/comment-page-1/#comment-40716</link>
		<dc:creator>wow gold</dc:creator>
		<pubDate>Sat, 04 Apr 2009 23:17:25 +0000</pubDate>
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		<description>Nice article, Susan. With proper training and implementation, Information Technology on health care will really make our lives easier. :)
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		<content:encoded><![CDATA[<p>Nice article, Susan. With proper training and implementation, Information Technology on health care will really make our lives easier. <img src='http://www.mpdailyfix.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: susan solomon</title>
		<link>http://www.mpdailyfix.com/a-marketing-and-communications-opportunity/comment-page-1/#comment-40715</link>
		<dc:creator>susan solomon</dc:creator>
		<pubDate>Thu, 02 Apr 2009 00:40:06 +0000</pubDate>
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		<description>Wow, Steve, that is impressive!  Thanks for sharing.
</description>
		<content:encoded><![CDATA[<p>Wow, Steve, that is impressive!  Thanks for sharing.</p>
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		<title>By: susan solomon</title>
		<link>http://www.mpdailyfix.com/a-marketing-and-communications-opportunity/comment-page-1/#comment-40714</link>
		<dc:creator>susan solomon</dc:creator>
		<pubDate>Thu, 02 Apr 2009 00:40:02 +0000</pubDate>
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		<description>Wow, Steve, that is impressive!  Thanks for sharing.
</description>
		<content:encoded><![CDATA[<p>Wow, Steve, that is impressive!  Thanks for sharing.</p>
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		<title>By: Steve Levine</title>
		<link>http://www.mpdailyfix.com/a-marketing-and-communications-opportunity/comment-page-1/#comment-40713</link>
		<dc:creator>Steve Levine</dc:creator>
		<pubDate>Wed, 01 Apr 2009 22:32:51 +0000</pubDate>
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		<description>Excellent points, Susan. Just from the physicians&#039; point of view, this is scary and maddening -- and also hopeful. Here at Texas Medical Association we have established an entire department to help our member physicians adjust to and use health information technology. Check out &lt;a href=&quot;http://www.texmed.org/hit&quot; rel=&quot;nofollow&quot;&gt;http://www.texmed.org/hit&lt;/a&gt;
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		<content:encoded><![CDATA[<p>Excellent points, Susan. Just from the physicians&#8217; point of view, this is scary and maddening &#8212; and also hopeful. Here at Texas Medical Association we have established an entire department to help our member physicians adjust to and use health information technology. Check out <a href="http://www.texmed.org/hit" rel="nofollow">http://www.texmed.org/hit</a></p>
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