http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/?utm_source=rss&utm_medium=rss&utm_campaign=a-drink-to-your-health-beauty-or-both Opinions. Commentary. News. Sun, 12 Feb 2012 02:23:11 +0000 http://wordpress.org/?v=2.9.1 hourly 1 http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/comment-page-1/#comment-77478 Alicia Mon, 19 Apr 2010 04:43:18 +0000 http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/#comment-77478 Hi Ted! Very interesting post about health drinks. I appreciate your opinion, though there are many health drinks available in the market I don’t think they much more good results than compare to home made health drinks. Although health drinks available in markets are filled with preservatives. Thanks for sharing your opinion. Hi Ted! Very interesting post about health drinks. I appreciate your opinion, though there are many health drinks available in the market I don’t think they much more good results than compare to home made health drinks. Although health drinks available in markets are filled with preservatives. Thanks for sharing your opinion.

]]> http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/comment-page-1/#comment-26698 Sunil S Chiplunkar Wed, 28 Mar 2007 09:18:29 +0000 http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/#comment-26698 The wellness platform is a major vehicle for marketing products. In India LG sold its white goods on the health platform. For eg. LG airconditioners were not just about cool air but clean air. LG refridgerators was about keeping food fresh and healthy. Goods sold on the health platform have succeeded in the marketplace. Besides today downaging is a major trend among the 'elderly'. People want to look healthy and younger and lead a youthful life. The third point is that women are very health and beauty conscious. So a tea based drink to promote skin complexion & health is a convincing concept. In India, the oral anti acne products for instance show a very high growth rate. However, the communication for the tea drink should be equally persuasive and convincing. That's the trick. The wellness platform is a major vehicle for marketing products. In India LG sold its white goods on the health platform. For eg. LG airconditioners were not just about cool air but clean air. LG refridgerators was about keeping food fresh and healthy. Goods sold on the health platform have succeeded in the marketplace.
Besides today downaging is a major trend among the ‘elderly’. People want to look healthy and younger and lead a youthful life.
The third point is that women are very health and beauty conscious.
So a tea based drink to promote skin complexion & health is a convincing concept. In India, the oral anti acne products for instance show a very high growth rate. However, the communication for the tea drink should be equally persuasive and convincing. That’s the trick.

]]> http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/comment-page-1/#comment-26697 Ted Mininni Fri, 23 Mar 2007 14:44:30 +0000 http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/#comment-26697 Elaine, Thanks for sharing your opinion and for your clear insight into the matter. Yes, I do think many of us will try any gimmick in order to appear more youthful. I'm curious to see whether the Coke-l'Oreal joint product will make any "claims". It'll also be interesting to see how this product performs at retail given its unusual planned distribution. Elaine,
Thanks for sharing your opinion and for your clear insight into the matter. Yes, I do think many of us will try any gimmick in order to appear more youthful. I’m curious to see whether the Coke-l’Oreal joint product will make any “claims”. It’ll also be interesting to see how this product performs at retail given its unusual planned distribution.

]]> http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/comment-page-1/#comment-26696 Elaine Fogel Thu, 22 Mar 2007 21:00:57 +0000 http://www.mpdailyfix.com/a-drink-to-your-health-beauty-or-both/#comment-26696 Interesting topic, Ted. Our vanity and desire to be young, beautiful and healthy continue to drive the women's B2C marketplace. Considering that skin care products, Botox/Restylane and others (claiming to keep us young)generate gazillions, I imagine that this will also do well. Based on what I've read and experienced personally, no product works the miracles that women expect. There is no way to turn back the clock without surgery. Seems like the "real" way to age well includes the basics: - eating a nutritional diet - regular exercise - maintaining a positive attitude - staying out of the sun or wearing sunscreen and lastly, having good genes! Interesting topic, Ted. Our vanity and desire to be young, beautiful and healthy continue to drive the women’s B2C marketplace. Considering that skin care products, Botox/Restylane and others (claiming to keep us young)generate gazillions, I imagine that this will also do well.
Based on what I’ve read and experienced personally, no product works the miracles that women expect. There is no way to turn back the clock without surgery. Seems like the “real” way to age well includes the basics:
- eating a nutritional diet
- regular exercise
- maintaining a positive attitude
- staying out of the sun or wearing sunscreen
and lastly, having good genes!

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