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MarketingProfs Daily Fix Blog
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Can O’ Smarts may …
You have so many choices available when it comes to attending marketing events each year. What sets apart the top-shelf events from the more pedestrian gatherings? What separates the best events from the pack? Glad you asked!
Here are three things that have guided me well since I started going to…
This Friday’s free stocking stuffer is sweet, nourishing, and good for the marketing soul. It’s a pass to Digital Marketing World: Social Media Marketing.
Grab your favorite (and merriest) mug, and go get a big ol’ serving of social media goodness—our treat!
The doors at Digital Marketing …
A guest post by Greg Scott.
Everybody loves and hates Facebook at times. It’s a great way to build your brand, whether you’re a business, a band, or a worthy cause. You can get fans quickly, spread the word, and create an online community using Facebook’s ready-made platform.
But it just…
Years ago, I heard David Meerman Scott say, “When someone asks me the ROI of social media, I respond with, ‘What’s the ROI of putting on your pants?’”
That got a laugh, but it didn’t actually stop business owners and the proverbial denizens of the legendary C-suite from asking marketers to justif…
A guest post by Paul Turnbull of Campaigner.
The Black Friday weekend kicked off an encouraging shopping season for retailers with the total spend reaching an estimated $52.4 billion. But there’s still a lot of shopping before Santa jumps on his sleigh.
Not everyone was prepared to hit the s…
A guest post by Kate D’Amico and Katie Lewis of Come Recommended.
“Content marketing” is an often-used phrase by marketers these days, but what is it exactly? Why should you care? How is it done? And what are examples of other companies doing it well?
We pulled all this information …
To kick off our new Free Fridays at the Daily Fix, we’re bringing you stocking stuffers during this glad season of giving.
More than the generic flashlight, a pack of socks, and office supplies, the best stocking stuffers are the ones given with you in mind.
And today’s gift is almost too b…
A guest post by Scott Paley of Abstract Edge.
“For the new cyber-site, each department should be able to control its own area.” “My daughter hates the blue we use in the header now. She thinks it should ‘pop’ more. Can you do that?” “The new site needs to have the Tweeters and MyB…
