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John Wall & Christopher Penn John Wall & Christopher Penn   Bio
12.26.07

MarketingProfs Podcast: Personal Branding, Video Search and the Holidays

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Learn how YouTube is affecting the idea of Personal Branding, and how Google is using audio services to power video search. That and a whole lot of talk about the holidays in this Marketing Over Coffee, a weekly audio program sponsored by MarketingProfs that covers classic marketing tactics and what's new on the technology front.








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This week with Special Guest Star Scott Monty

00:47 Personal Branding and Fighting at the Dunkin Donuts

03:01 More social functions added to Google

05:30 Goog-411 - Testing Voice Search, Video Search

07:25 Is there any Privacy?

09:05 The Holiday Card as Marketing

14:01 Is the another depression on the way? Is a downturn good for new media?

16:45 Build your Golden Rolodex, Piggyback New media

17:40 Jeff Cutler asks about voicemail on podcasts

21:21 Plug for The Nothing Show

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network



Read more on this subject:
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Comments

Great podcast... some comments:
Many professionals have ethics & compliance rules to follow when giving gifts, but generally we can all send holiday and birthday cards.

And the 'real value' of these cards are the personal (not just personalized) message.

And yes, text e-mails are quick and are perceived as more thoughtful than distracting e-cards.

~ Vikram
PersonalBrandMarketing.com

Posted by: Vikram Rajan | 12.27.07

I agree with your point on e-cards and I'm starting to think that email beats paper cards too.

Posted by: John Wall | 12.27.07

hi !!!!
The article really in a sense struck the bulls eye rather than spilling the beans around. Good marketing strategies depend on the person marketing rather than
on the podcast used.

Posted by: Gratefully Rich | 12.30.07

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