MarketingVOX: Monday’s working day ended with myriad reviews of Hulu, touted the end of Joost by some.
The video sharing site launched in private beta yesterday.
Ars Technica observes Hulu’s videos run smoothly and with few hiccups. Though videos are launched as full episodes, users can cut clips …
Archive for October, 2007
Tuesday, October 30, 2007
Tech Bloggers Go Gaga Over Hulu
Art or Logo? How a Familiar Four-Letter Brand Affects Perception
I did a double take as I entered the gallery. What was the DKNY logo doing on the wall of the Walker Art Center? Is this art? Or branding?
Look again: It’s DRNK, not DKNY.
DRNK is Christopher Wool’s 1990 painting, Drunk II, one of several four-letter-word paintings Wool created that purposely dro…
This Word Conversation, I Do Not Think It Means What You Think It Means
If you are my age, then you know where the last part of that title comes from (inconceivable!). If not, ask around. 
What does the word conversation mean to you and to your company?
We say the word conversation quite a bit in the social media world. But like some words, when you say it ove…
Disney Garden: “Eat Your Fruits & Veggies.”
According to a CNNMoney.com/Associated Press story that ran on October 12th, Disney has followed up on its pledge to the Federal Trade Commission this past July to do its part to address the child obesity problem with a responsible marketing program.
As a result, the Disney Consumer Products divis…
Monday, October 29, 2007
Readers of ‘Paste’ Invited to Name Their Price for Subs
MediaBuyerPlanner: New subscribers to Paste magazine are being asked what they think a one-year subscription is worth, and they can subscribe at that price (with a minimum payment of $1).
Current subscribers can also choose their own price at which to renew.
Anyone paying more than the $19.95 a ty…
NYC Taxis Begin to Roll Out Touch Screens
MediaBuyerPlanner: The long-awaited touch-screens in the back seats of New York taxis are beginning to hit the streets, and advertisers can place their messages on the screens for passengers to view as they browse information about local weather and events.
There are four officially sanctioned com…
Havas Posts 9.3 Percent Growth in Q3
MediaBuyerPlanner: Havas grew more quickly in third quarter organic revenue than rival Publicis Groupe, reporting a 9.3 percent rise versus Publicis’s 4.6 percent growth.
In recent years, Havas had had the more mediocre performance, while Publicis has shown more impressive growth, but over the las…
Panraven, Nelly Bring Storybook Dimension to Album Hype
MarketingVOX: Two-time Grammy award winner Nelly has debuted a multimedia story on Cambridge-based startup Panraven, in hopes that appealing to online audiences will help spread the word about his new album.
Launched in 2005, Panraven is a kind of Slide on steroids. Users can upload photos, text, …
Business Travel Demand to Outpace Capacity, Drive Up Rates in ‘08
MarketingVOX: Demand for business travel services will again outweigh supply in 2008, driving rate increases for air travel, hotels, car rental and corporate meetings and events, according to (pdf) the American Express annual Global Business Travel Forecast, writes MarketingCharts.
Hotel rates, in…
Senators Call for Probe after Comcast, Verizon Make Headlines
MarketingVOX: Sens. Byran Dorgan, D-North Dakota, and Olympia Snow, R-Maine, are asking that a congressional hearing be launched to look into reports that phone and cable companies are unfairly limiting access online and on cell phones.
News broke last week that Comcast was slowing access to file …
