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MediaBuyerPlanner: The New York Times will be launching Times On Air, a new in-flight video magazine of content from the newspaper's TimesTalks events, on JetBlue Airways flights.
TimesTalks is a discussion series featuring journalists in conversation with today's newsmakers and cultural leaders. The programming will cover topics from travel, style and dining to the arts, business and technology, and will be updated each month, according to the companies.
The new program, which is exclusively on JetBlue flights, is presented by the JetBlue Card from American Express. JetBlue is also the official airline of TimesTalks events.
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