MarketingVOX: After a February site relaunch, online fashion community Girlsense has opened 400,000 new e-boutiques and now serves over 11 million tween and young teen boutique shoppers across the nation.
In addition to fashion creation and dress-up games, the young and growing fashion community e…
Archive for July, 2007
Tuesday, July 17, 2007
Girlsense Brings Boutique Experience to Digital Tweens
In-Flight Wi-Fi Being Mulled Over by SouthWest Airlines
MarketingVOX: Though it remains a faint murmur overheard in a corporate presentation, SouthWest Airlines is considering offering in-flight Wi-Fi, reports Engadget.
A tipster sent Engadget the news that “Inflight wireless internet connectivity” was twice-mentioned on a slide discussing future reven…
RIAA Sees $300 Judgment Worth Thousands of Dollars in Legal Fees
MarketingVOX: After a mess of litigation and miscommunication, the RIAA is likely spending thousands of dollars to get $300 from one woman it accuses of downloading music illegally, reports ArsTechnica.
The case involves North Carolina resident Terri Frye, whom the RIAA accuses of copyright infrin…
AllofMp3 Purchases Deemed Honorable, to Visa’s Chagrin
MarketingVOX: Despite pressure not to, a Russian court has ordered Visa to process payments made to AllofMP3.com, reports ArsTechnica.
The judgment from the court comes shortly after AllofMP3.com was shut down by Russian authorities. But the court said that because the site was not actually found …
Londoners to Get Free, Ad-supported Wi-Fi
MarketingVOX: A section of London along the Thames River now has free Wi-Fi available to its citizens, thanks to a unique partnership and business model, reports BusinessWeek.
The service is provided through the partnership of free-hotspot.com and wi-fi infrastructure company MeshHopper.
The cost …
Google Goes on Cookie Diet, Privacy Goal Remains Elusive
MarketingVOX: By placing a two-year expiration date on cookies if users do not return to a site, and auto-extending cookie length for return visitors, Google hopes to address a number of privacy issues levied in part by its ever-increasing scope.
The policy change was announced by Google’s Global …
More Companies Use Second Life as Recruiting Tool
MarketingVOX: An increasing amount of big-name companies are looking for new hires within Second Life and other virtual worlds, reports The Globe & Mail.
Hewlett-Packard, Microsoft and the Vancouver Police Department are just a few of the entities seeking to hire real world talent by engaging with…
Text-Messaging Proves Successful for Small Retailers
MarketingVOX: Small retailers are finding success with the use of mobile advertising and other marketing, reports The New York Times.
The drop in costs associated with sending text messages is partly behind the rising popularity of the tactic, especially among those smaller businesses. That, coupl…
Google Reader Makes Killer App, Targets Digg on Facebook
MarketingVOX: In an era of open-source apps, great new tools are often just waiting to be discovered. Sometimes, they just need to be added to the right social network.
That happened to Google Reader, Google’s long-time RSS feed reader that Mexico-based programmer Mario Romero added to Facebook, w…
Major Search Engine Players Set Eyes on India’s Rediff
MarketingVOX: A source says Google, Yahoo, Microsoft and AOL may be looking east for their next acquisition; in particular, at India-based Rediff, a consumer internet portal with a wide spectrum of users.
Rediff’s stock, which appears on the NASDAQ, enjoyed an upward turn last week, from $17.94 to…
