MarketingVOX: Paypal has created another payment option and lowered the payment threshold for Yahoo! Publisher Network (YPN) members, reports the YPN Blog.
Publishers participating in the network can now receive payment through PayPal if they choose or continue to be paid via check or electronic t…
Archive for June, 2007
Friday, June 1, 2007
YPN Pals Paid Off on PayPal
Nameless Video Site Wins Big-Name Content Partners
MarketingVOX: Sometimes a name, or the absence of one, can go a long way. NBC and News Corp. have signed a number of media companies to provide content for their still-unnamed web video project, reports MediaWeek.
Fuel TV, Speed, Oxygen, Sundance Channel and TV Guide have all agreed to bring their…
AP Keeps Old Friends Close, New Media Even Closer
MarketingVOX: AP President and CEO Tom Curley has stated his belief that technology has not changed the role of media and journalism, reports The Associated Press.
The comments were made by Curley during the Seoul Digital Forum in South Korea. Curley explained that while technology has changed, it…
Apple Lets YouTube Play in the Apple TV Clubhouse
MarketingVOX: Apple will soon allow YouTube videos to be viewed by Apple TV users, reports The Associated Press.
YouTube videos will be wirelessly streamed to Apple TV sets, filtered through the iTunes system to allow for viewing. At launch, slated for mid-June, only a few thousand of its most pop…
EMI to Share Licensed Content on YouTube
MarketingVOX: Early yesterday Google and EMI Group made an agreement that empowers the search engine giant to showcase the label’s extensive music video and artist collection on YouTube, reports ZDNet.
YouTube’s content management tools will track EMI content and compensate artists involved. If ne…
Warner Puts Music Video Archives Online
MarketingVOX: Fans of MTV’s early years can rejoice. Warner Music plans to put its entire archive of music videos online for public view – at no cost, reports CNET.
Warner and digital services provider Premium TV plan to create a series of digital hubs organized by artist, genre or label, funded b…
To Ensure Online Ad Competition, Apply Pressure (to FTC)
MarketingVOX: Two advertising trade groups have sent a joint letter to the FTC, asking that they pay special attention to how the Google/DoubleClick merger will affect online ad competition, reports MediaPost.
In the letter, the 4As and ANA groups have asked the FTC to dive deep into how the merge…
Tremor, Visible World Better Segment Online Ad Targeting
MarketingVOX: Tremor Media and Visible World have teamed to target online advertising at an extreme, per browser level, reports MediaPost.
Visible World is launching a new Broadband & Wireless Division to add to its current cable TV operations. It has named Tremor its first online distributor.
Adv…
Harnessing Nostalgia
A few times recently I’ve felt that brief wave of sadness and longing in the pit of my stomach that signals a nostalgic episode. Something will trip a bunch of connected neurons and suddenly I’ll be transported back in time, feeling for a split second like my then-self.
Nostalgia can be triggered …
Is Your Laptop Abusing You?
Here’s something that’ll make you sit up straight. Back specialists say as many as four in five patients have chronic nerve damage caused by working on portable PCs and millions more are at risk of injury. Laptops account for 70 percent of all computer sales, according to PC Pro magazine.
Nicola …
