MarketingVOX: TribalFusion and ROO are partnering to offer video ads based on contextual text on a webpage, reports ClickZ.
The new offering will allow publishers to dynamically place video ads on pages based on the text content of that page. The visitor will have the option of buying a related pr…
Archive for June, 2007
Friday, June 29, 2007
TribalFusion Expands Video Network
YouTube Traffic 50 Percent More Than Other Video Sites’
MarketingVOX: The market share of U.S. visits to YouTube increased 70 percent from January 2007 to May 2007, according to Hitwise research director LeeAnn Prescott, with the share of visits to some 64 other video sites increasing only 8 percent in the same period, writes MarketingCharts.
(Traffic …
Mobile Social Network ImThere Makes Debut
MarketingVOX: Launching this week, ImThere is a mobile social network focusing on real-world events, reports Mashable.
Users can add events, manage them on a personal calendar, get notifications on what’s new, and share event info with friends. There are also standard features like a photo gallery…
HMV Planning Music Download Social-Network
MarketingVOX: U.K.-based retailer HMV has announced plans to launch a social networking-based, DRM free music download store, reports New Media Age.
The store will include songs from EMI’s existing catalog of DRM-free tracks, as well as music from various independent labels. The download component…
New Pownce IM Client ‘Trownces’ Twitter
MarketingVOX: Yet another IM client has launched. Called Pownce, it allows users to send files – not only to one person, but to everyone on a buddy list or group, reports Mashable.The idea holds for both sending files or sending messages: users can communicate with one person, three friends, only …
Mossberg: Ask.com Trumps Google Search Result Display
MarketingVOX: Ask.com’s new search interface does a better, cleaner job of displaying results from across various verticals in the opinion of Washinton Post technology writer Walt Mossberg.
Ask.com’s drastic redesign of a month or so ago displays results from varied sources in an easier-to-navigat…
New Dating Site Starts in Real World, Moves Online
MarketingVOX: A new online dating startup will reverse the process of first chatting online before an actual meet-up, reports Springwise.
Admit an Attraction allows people to meet online after first meeting in the physical world. The site sells Attraction Tickets that members can hand out to someo…
Vuguru Announces New Online Series
MarketingVOX: Vuguru, the Michael Eisner-led media production entity behind the Prom Queen series, has announced plans for its next online serial, reports MediaWeek.
The show will be called The All-For-Nots, a fictionalized look at an independent band and its experiences on tour. Each of the 24 pl…
By 2011, Teen Market Shrinks, Spending Clout Soars to $200B
MarketingVOX: The market for products bought by and for the 25.6-million-member teen market will undergo a slight growth spurt, increasing from $189.7 billion in 2006 to $208.7 billion in 2011, despite an estimated 3 percent decline in the 12-17-year-old population in that same period, according t…
Internet Nips TV’s Heels as ‘Most Essential’
MarketingVOX: The Internet has become increasingly important to U.S. consumers seeking a medium for information and entertainment, approaching the level of television as “most essential,” according to the “Internet and Multimedia 2007″ report by Edison Media Research and Arbitron, reports Marketin…
