MarketingVOX: Mahalo.com, a search engine powered by human input, launches today with the assistance of investors that include CBS, News Corp and Sequoia Capital, per a press release.
The site will appear in Alpha with 4,000 of the most popular search terms already completed. The Santa Monica-base…
Archive for May, 2007
Thursday, May 31, 2007
Mahalo Adds Hawaiian Punch to Human-Generated Search
AOL Launches Electronics Site for Non-Techies
MarketingVOX: AOL has just launched a new consumer electronics website geared to the non-tech-savvy, reports MediaWeek.
Switched.com will combine news about digital cameras and digital music players with celebrity and entertainment news. The site will be run by AOL’s news division.
Sections like “…
HuffPo Gets Ad-Savvy
MarketingVOX: The popular Huffington Post news and opinion blog has adopted a new look meant to ease the user experience and provide better opportunities for advertisers, reports ClickZ.
The site has segmented its content by topic to give visitors and advertisers a clearer path to what they’re loo…
Userplane Debuts Revenue-Sharing Options
MarketingVOX: Instant messaging platform Userplane has created a way to monetize people’s online chats through advertising, reports TechCrunch.
The Userplane Money program gives users the ability to insert ads from the Userplane network into instant messaging and community chat sessions. Ad revenu…
MySpace Fuses Photobucket into Site Offerings
MarketingVOX: Features of the recently-purchased Photobucket will soon be integrated into MySpace, reports The Globe and Mail. This is a major shift from News Corp’s initial position to block Photobucket content in a recent ad spat.
News Corp also formally announced it would buy widget creator Fle…
A-B Gives Bud.tv a Second Shot
MarketingVOX: Despite talk from Chief Executive August Busch about scrapping the three-month-old online content channel, Anheuser-Busch isn’t giving up on Bud.TV just yet, reports The Wall Street Journal.
With over 2,000 minutes of original programming, Bud.TV will revamp its site in several ways…
ABC Gives UGC a Lineup Slot
MarketingVOX: ABC has given the green light to a TV show built around user-generated content, reports Variety.
The hour-long show, called i-Caught, has been given a six-week commitment by the network, starting August 6th. Far from being entertainment, i-Caught will integrate user-submitted video i…
Indie Game Targets Women Over 30
MarketingVOX: Independent gaming studio nDreams has released news of its first game, which is geared toward women over thirty, reports Next Generation.
The game Venus Redemption focuses heavily on storyline, characters and “emotion-based interactive conversations.” Keeping in line with characteris…
Apple Launches DRM-free ‘Plus’ Store
MarketingVOX: Apple has finally pulled the long-anticipated trigger and begun selling DRM-free songs from EMI on iTunes, reports InformationWeek.
The non-copyright-protected files will be sold through a sub-section of the iTunes Music Store, dubbed iTunes Plus. Songs in this section are priced at …
LOLcat Fever Sweeps the Internet
MarketingVOX: A new form of entertainment and communication currently sweeping the Internet is simple, funny and mind-numbing. It’s called “lolcats,” or images of cats with poor, grammatically-unsound exclamations attached to them, reports Globe and Mail. For example, one cat exclaims, “IM IN UR F…
