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MediaBuyerPlanner: Sirius Canada Inc. announced today that it has surpassed 300,000 paying subscribers nationwide, with more than 100,000 of those subscribers joining since November 22, 2006.
During the 2006 holiday season, more than 3,500 retail locations throughout Canada were fully stocked with Sirius's latest plug-and-play and portable radios including the Sportster 4 and Stiletto 100. According to independent retail tracking research provided by the NPD Group, Sirius was the preferred choice for satellite radio this holiday season with nearly 8 out of 10 satellite radio shoppers choosing Sirius in December.
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