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MediaBuyerPlanner: The Direct Marketing Association's Nonprofit Federation has filed formal complaints with the U.S. Postal Service, expressing concerns that proposed regulations will more than double the postage for some nonprofit mail pieces.
According to the Federation, pieces that currently qualify as automation rate flats, along with some letter mail that exceeds 3.5 ounces, will be pushed into the significantly higher priced not flat-machinable and parcel rate categories, writes DM News.
Pieces that would be affected include those that contain a premium such as a pen, magnet, greeting card or similar item. The Federation says that up to 40 percent of total nonprofit mail could be affected, and is asking the U.S. Postal Service to delay the implementation of the regulations for a year to allow nonprofit mailers to test their specifications. The changes are expected to take place in May.
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