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08.15.06

IAB CEO Stuart to Step Down

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MarketingVOX: IAB CEO Greg Stuart will step down at the end of the year to pursue new opportunities.

The Interactive Advertising Bureau (IAB) today announced CEO Stuart's planned departure; he has been with the IAB since late 2001. The IAB said its board would immediately begin a search for a new CEO, managed by a recruiting committee composed of board members and conducted by executive search firm Spencer Stuart.

"The IAB is now stronger than ever and the industry as a whole is well positioned for even greater growth. Revenues have increased to an expected $16 Billion in 2006 with a 38 percent increase year over year last quarter alone. Research has proved the efficacy of online advertising, and the IAB has released a number of critical standards and guidelines further cementing the future of the business," said Sheryl Draizen, SVP and general manager of the IAB.

Recent IAB coverage:

- Top Marketers Want Audited Interactive Advertising Numbers

- New Book: 37 Percent of Advertising Wasted

- IAB Developing Click Measurement Guidelines

- IAB Launches Interactive Advertising Job Board

- Online Advertising Guide Aimed at Brand Marketers

- IAB's Stuart: Cookie-Rejection Data 'Not Correct at All'

- IAB Research: Cookie Rejection at 12 Percent

- IAB/PwC: Online Advertising Revenue Nearly $4B in Q1

- IAB Announces Broadband Video Ad Guidelines

- IAB/PwC: Internet Advertising Revenues at Record $12.5 Billion




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