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06.27.06

Sirius to Air 'Barbara Walters Special' Interviews

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MediaBuyerPlanner: Sirius Satellite Radio continues to exercise its dedication to bringing in top talent, as it has just announced that it will air a weekly, two-hour series, beginning next year, that will replay many of the interviews Barbara Walters has conducted for ABC News specials since 1976, the AP reports. Walters, who owns the rights to the interviews she conducted for the Barbara Walters specials, is quoted in the article as saying, "So many of them are classics. It's everything from Lucille Ball and John Wayne and Bing Crosby and George Burns to Matthew McConaughey and Julia Roberts."

ABC News holds the rights to interviews conducted by Walters for 20/20.

Walters will also conduct call-in programs for Sirius four times a year beginning this fall, where she will take questions from listeners. The show will be called Ask Barbara Anything. She has said that she may also do some live interviews.

Sirius has reached out to female listeners by snagging talent such as Sex & the City author Candace Bushnell and Martha Stewart.




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